WHAT DOES BEER HAVE TO DO WITH AN AUDIO EXCELLENCE COMPANY?
This beer has a lot to do with it! Because we have thought about what defines us for many years: What attributes describe STAGETEC, and what do we stand for, especially in the future? How can we make these qualities easily tangible? That's why we asked ourselves: What would STAGETEC taste like as beer?
Together with a brewmaster, we translated our brand attributes into beer flavors, derived a beer style, and brewed a beer in a class of its own. Here's the film – a true behind-the-scenes making-of.
